Is Email Marketing Dead?
“Email marketing is DEAD!”“AI is taking over the inbox!”“Why hire a copywriter when I can just use email templates?!”“Who needs an email list when I..
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How Often Should You Blog? We Found A Blogging Frequency That Works
Do you find yourself often pondering blog-related questions, such as how many blogs per month for SEO? You’re not alone. There is no golden rule, but ..
Read More2023 is Going to be Bad for Marketing, But There’s Hope
If you just look at the data, it paints a very grim future for marketing… at least in the short run.For example, we may go into a global recession as ..
Read MoreThe Best Times to Post on TikTok
Do you know the best times to post on Tiktok in 2022? Do you also see why it matters? If your post will meet your ideal audience and drive them to..
Read MoreBrand Perception: What is it & How Do We Measure it
Wondering why perception is so important in marketing? This quote sums it up nicely: “Facts matter not at all. Perception is everything. It’s..
Read MoreHow to Build a Customer-Centric Business
Most businesses out there are product-focused, i.e. they have a product to sell.This is how it works:Offer a service or create a productFind people..
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